Engineering Summer Institute with Posillico, Inc.
In a groundbreaking summer collaboration, Rachelle L. Beckner, a seasoned communications professor and founder of B2 Strategic Communication, embedded herself in a civil engineering firm to bridge the gap between engineering and effective communication. Her insights, featured in the ASCE Civil Engineering Source article, highlight the critical role of clear, precise communication in engineering projects. Beckner's experience underscores her commitment to enhancing the professional skills of civil engineers, ensuring their technical expertise is complemented by robust communication strategies
ASCE Civil Engineering Source
"My goal was to see how civil engineering firms work. Not in any theoretical or hypothetical sense. I didn’t want to know only what a textbook had to tell me about civil engineering. No, I wanted to see it for myself. I wanted to bring real-world examples and writing samples back to my classroom. And, if I’m honest, to hopefully gain credibility and respect among faculty and students."
Read more from Rachelle's article in ASCE Civil Engineering Source.